As Vice Principle Marketing & Communications at the University of Melbourne Pat was instrumental in many projects that advanced the outreach of university academic “experts” in helping the public make sense of complicated issues in the public domain.

Two key projects:

• 1. Mellourne University’s TV Studio. The development of a TV studio at Melbourne University for daily outreach to enable academics to link to commercial news networks for interviews and dialogue on current social issues.

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• 2. The Conversation Media Group. Nurturing the development of The Conversation media platform, housing the developers within my media team and providing resources and commercial guidance in the development of the proposition for commercial development. Here’s the original commercial proposal which my team pulled together with the founding partners Andrew and Jack.
  

I had the pleasure of working on one of Australia’s most Iconic brands from the mid 1980’s commencing as CUB Australia’s Market Research Manager working right through to 2005 in my final role as the International Marketing Director for Fosters Group.

I developed this brand history reel to tell the Foster’s brand’s story through its advertising and promotion worldwide up to that period.

Enjoy a slice of Australian advertising history from one of our largest ever consumer brands.

Launched in July 2017,  to coincide with Open Day - A New State of Mind positions the University of Tasmania as Tasmania's world leading university, uniquely Tasmanian and committed to the growth & prosperity of the community it serves.

Launched in February 2017 the Believe in Change campaign, a first for the psychology profession, aims to build broad awareness and acceptance of the role of APS psychologists in assisting in the mental health and wellbeing of Australians.